Who's who at the Scottish Wholesale Association.

Julie Dunn


Julie Dunn is operations director of Dunns Food and Drinks.

Kate Salmon

Kate Salmon

Executive Director

Kate Salmon looks after the day-to-day running of the SWA and co-ordinates training, PR and marketing, communications and events. She has worked for the SWA for 35 years.

Colin Smith

Colin Smith

Chief Executive (Designate)

Colin Smith will work closely with our members, suppliers and partners to continue to drive the association forward.

Ali Afsar

Council Member

Ali Afsar is trading director at United Wholesale (Scotland).

James Bielby

Council Member

James Bielby is chief executive of the Federation of Wholesale Distributors (FWD).

Jim Cummiskey

Council Member and Chairman, Foodservice Group

Jim Cummiskey is chief executive officer of Fáilte Group.

Iain Hill

Council Member

Iain Hill is managing director of Iain Hill Ltd and a former SWA president.

Jon Mack

Council Member

Jon Mack is general manager (Scotland) at Bidfood Scotland.

Martin Race

Council Member

Martin Race is managing director of Bestway Wholesale.

Ruth Sutherland

Council Member

Ruth Sutherland is a director of Sutherland Brothers.

Ian Wilson

Council Member

Ian Wilson is area manager at Booker.

The SWA operates three committees:

  • Licensed Strategy Group
  • Non-Licensed Strategy Group
  • Foodservice Group

Our committees are unique in that they enable competing wholesalers to share best practice for the benefit of the wholesale trade in Scotland. Representing the industry as opposed to their own wholesale businesses, our Members use the committees as an unbiased and neutral platform on which to discuss, offer advice and work with suppliers to influence their marketing and selling strategies.

Suppliers are invited to attend these forums.

Get in touch

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